Donaghy

The Vice President of East Coast Television and Microwave Oven Programming on TV show 30 Rock makes Alan Sugar look like an East End barrow boy when it comes to ruthless business. The ultra-ambitious author of Jack Attack: The Art of Aggression in Business, bow hunts polar bears in his spare time, dates a string of glamorous, famous women and is the ultimate nightmare boss.

What we could learn from him: the type of people we never want to pitch to.